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YouTube Marketing: Everything You Need to Know in 2021

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YouTube is an American online platform for uploading, sharing, commenting, and subscribing to videos. It is open to the public, and its headquarter is in California. Also, it is one of Google’s subsidiaries, which include TV shows, music videos, documentaries, live streams, educational videos, etc.

Some videos are free to view, while some are subscription-based premium channels. YouTube includes YouTube music that is free to download and use.

YouTube Premium includes downloaded music to listen to offline. It provides ad-free access and a platform to portray their talents like cooking, dancing, guitar classes, preaching, worship songs, and many more. It helps in promoting creativity like card making, craftwork, interior designing, or simply promoting humanity by displaying affection towards everyone, promoting a green environment, and so on. Digital marketing training in Chandigarh is practical, interactive, and instructor-led.

Features of YouTube

  • YouTube videos appear on google search engines as well.
  • Better live streams that enable viewers to enjoy 24*7 music.
  • Easier access to videos.
  • Subscriber notifications to keep viewers updated.

Advantages of YouTube

  • Free of cost
  • Videos are available worldwide
  • Useful for educational purposes
  • Can be downloaded with a click of a mouse
  • Great marketing tool to promote business products

Disadvantages of YouTube

  • Negative reviews or dislikes
  • Too many ads
  • No guarantee on views
  • Plagiarism of video script

How does YouTube Marketing help in Promotion?

The practice of promoting business products on YouTube by uploading videos on a company’s YouTube channel is called YouTube marketing. Besides, there are some tips that can be followed for a successful YouTube marketing strategy. Digital Marketing training in Chandigarh provides a complete module of the Digital Marketing course and an independent YouTube marketing module as well. Also, YouTube Marketing is just a small part of the full digital marketing as a whole is very vast. YouTube marketing strategies are as follows:

  • Informing the viewers about your brand.
  • Let Views know why they need to watch the video.
  • Providing what is mentioned in the video title.
  • A recap and conclusion to viewers.
  • Provide viewers with some advice like giving them a warning not to try a particular activity at home or maybe an encouraging suggestion to remain healthy.
  • Ask viewers to subscribe to your channel.

Moreover, You can join a reputed institute for YouTube Marketing and PPC training in Chandigarh to enhance your professional skills and market your brand effectively in the digital landscape. 

Why should you join the YouTube Marketing Course?

Did you know that YouTube is the second largest search engine with over 2 billion active monthly users? Well, nowadays, the trend of YouTube is skyrocketing all around the World.

YouTube has become the prime choice for marketing products and services. As a result,  the requirement for Media Marketing Experts is increasing. Websites will become Video Websites. An email will become a Video Email. The demand for Youtubers has been increasing especially nowadays when a lockdown is in implementation and people who don’t get work outside can use their talents and be successful Youtuber. YouTubers can use this platform to make videos to bring people out of depression and stress by giving them hope and providing them various ideas on how to live a healthy life.

The Endnote

So, there you have it! For creating a YouTube channel and promotion, YouTube marketing training in Chandigarh can help you with all the necessary knowledge and skills necessary to create a standout channel. Besides, it provides ways on how you can promote your product through YouTube and gain customers.

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Things to Consider Before Learning PHP Language

What Things to Consider Before Learning PHP Language?

In the present-day dynamic and highly advanced world, the corporate world highly depends upon advanced and innovative technologies. Every business wants to win the race of success, so they want to be first to adopt every possible web development technology in their business. Currently, there are a number of web development technologies available to achieve a higher rank in the digital world; PHP is one of those.

What is PHP?

PHP is basically a scripting language that is used by web developers for creating and enhancing the quality of websites. It is one of the highly-talked and advanced modes in the web development world. PHP not only makes your website highly secure and reliable, but it is considered a cost-effective investment by any digital business.

Key Features of PHP

  • User-friendly: PHP is a user-friendly and easy to use a scripting language as compared to all other scripting languages. Due to its higher flexibility and easy access, it entered into the top used languages across the world.
  • Open-Mode: The best thing about PHP is it is free to use without paying high subscriptions.
  • Ultra-fast: PHP is working at an ultra-fast speed that makes it unique from all other scripting languages like ASP and JSP.

Why PHP?

Presently, having a high-quality website is a key priority of every business. In the meantime, businesses find PHP as an ideal scripting language that has all required features such as:

  1. Easy to access: When you go online, you will find a number of programming languages, but PHP is the one that is easy to access programming language because of its flexible and simpler features.
  2. Time-saving: PHP is a time-saving programming language as it is an object-oriented language where you can repeatedly use codes for varied web development tasks. In this way, it can save a lot of time for developers.
  3. Flexibility: The flexibility of this amazing programming language acts as a great helping hand for a smooth web hosting service.
  4. Attract Traffic: In the fast-world world, everybody wants fast-paced results and ignores those websites that take a lot of time to load. On that note, PHP comes forward with rapid data processing functionality to gather higher traffic with a long stay on their website.
  5. Simple Integration: If you are decided to build a highly engaging and feature-rich web page with a database, then PHP is an ideal choice because it has simpler data integration functionality.


On the whole, PHP acts as a significant role in building a successful website. If you are planning to build a feature-rich website, PHP training in Chandigarh can help you make your dream come true. The best thing is that it saves a lot of precious time of web developers that they waste on using other complicated programming languages.

In the bottom line, PHP is considered a leading competitor in the web development field that renders high productivity along with affordability. So, don’t get late and get in touch with the best PHP language programming expert to enter into the journey of digital competition.

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Five Trending Professional Courses after Graduation

5 Trending Professional Courses after Graduation

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In today’s era, a graduate degree has no longer the same value as it had about a decade ago. Earlier, if a person holds a graduation degree, he/she was known as a well-educated person for whom a plethora of job opportunities were knocking every now and then.

Graduation is now seen as a part of the basic level of education that should be completed for everyone. For high-profile jobs, employers are mostly searching for professional certificates and skills. This is specifically why individuals increase their technical knowledge by choosing professional courses.

Most professional courses also link up with industry where they teach where to use professional strategies to cope with the difficulties by providing students with real-world situations. That’s why we’ve generated this list of the top professional courses which you could consider after graduation.

1 Mobile App Development

Everyone uses a smartphone, Android and ios today, which covers numerous purposes with the support of a variety of food, music, fitness, shopping, travel and many more apps. This is one of the reasons why those who go for Android training in Chandigarh have a wide range of opportunities.

Job Opportunities: Experts in mobile application development can choose for the job roles listed below:

  • Android Mobile Application Developer
  • iOS App Developer
  • Mobile Application Developer
  • Web Application Developer

Polish your skills through Mobile App Development Courses to develop the most reliable and leading mobile applications.

2 Search Engine Optimization (SEO)

It deals with ranking strategies through which organic search engine results can help to increase the amount and volume of traffic to your website. SEO training in Chandigarh transforms aspirants into a full-stack SEO professional armed with white-hat seo practices. You will learn the theory behind Google search and you will also develop practical, real-world skills that you can use to create a digital marketing or online content creation career. This course will include  optimization of on-page and off-page.

The Course Is Composed Of The Following Subjects:

  • Keyword Research
  • SEO Approach
  • On-page Optimization
  • Searcher Satisfaction
  • Link Building
  • Technical SEO

Course Duration: Depending on the course which you select, generally it takes 6 months or 1 year.
Eligibility Criteria: Generally a graduate is required or who has a basic knowledge of computers and have some knowledge of technology and who has a deep willingness to make a career in the field of search engine optimization.
Job Opportunities: A certification in SEO unlocks many job profiles such as:

  • Digital Marketer
  • Marketing Analyst
  • Search Engine Marketer
  • Business Marketing Consultant
  • SEO Manager
  • Content Marketer

3 Web Designing and Development

In this electronic era, for any company to advertise, promote and sell their products and services to worldwide consumers, the presence on the internet is very important. Web designing course in Chandigarh helps aspirants craft sites that speak for themselves. In this course, aspirants learn to deliver appealing, innovative, and feature-rich web designing solutions to all businesses. 

Course Duration: Generally it takes from 6 months to 1 year.

Eligibility Criteria: A Bachelor’s degree with a background in computer science is usually required. But as per their interest, anyone who is 10 or 10+2 may join this professional course.

Job Opportunities: A web designing certification adds extra value to your skills and knowledge, which prepared you for any IT company.

Some Job Profiles Related To You:

  • Multimedia programmer
  • Multimedia specialist
  • Web content manager
  • Applications developer
  • SEO specialist
  • Web designer
  • Web developer
  • UX researcher, and many more

4 Tally Course

Tally is one of the most demanded courses around us and enables you to learn many aspects of it. For someone who wants to have a career in the accountancy industry, this is the basic requirement. Anyone with a basic knowledge of computers must go for this tally training in Chandigarh without hesitation.

Course Details: This course requires only 3 to 6 months to complete. For this course, a person will easily enroll himself/herself. The person will receive a certificate of appreciation after the completion of the course.

Eligibility: Any person willing to move into Tally and accountancy field may take this course. A student from the commerce domain would prefer this course as it will be his forte.

Scope: This course will prepare you to go for an accountancy job and more. Nowadays, every company requires accounting jobs, and they need a person who has knowledge of Tally. For this, you need to have knowledge of Tally so that you have a better exposure ahead.


One of the object-oriented courses that can be taken by an individual is Java. Java training in Chandigarh encourages the user to have an understanding of developing an application for the real world. It also makes a universal running language for them to utilize. It can be used for supercomputers. For those who want to see their stock grow, this course often pays very large amounts of money.

Course Details
This course complete within 3 to 6 months and helps you to learn Java language skills, an orient-based language. The course also requires you to get the programme and use the terminology that applies to all computer applications.

Eligibility: This course does not need any eligibility requirements, but a person has a little knowledge of C++ language and a bit of information of computer programming so that a person easily go for this course and learn it immediately.

Scope: A Java developer is also one of the highest paying people around the globe, so if you want to go for good job profile, having knowledge of Java language is important. It will help you become a successful software professional and application developer in the software industry.


We have updated you about the top five trending professional courses after your graduation that you can pursue. Even though there are many which are available but before choosing the next step after graduation, it is important to first have a clear understanding of your interests, passion, and strengths. To upgrade your knowledge and skills it is vital to enroll yourself for the most reputed institute in Chandigarh for Computer Training in Chandigarh.

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Create the Best Website Homepage Design

10 Quick Tips to Create the Best Website Homepage Design

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With various website creation tools generating a website is not particularly tough whatever software you select, keep these principles of design in mind. We’ve compiled a list of top ways to create the best website homepage design for your business.

1. Make your site mobile responsive

Outer Box recorded that more than 62 percent of buyers made purchases using their smartphones, and data show that over 90 percent of shoppers use their smartphones to compare prices and look in product reviews even though in retail stores. Additionally, if they have a negative experience with a mobile website, 40 percent of people would go to a competitor. If you are trying to operate a good website for e-commerce, or any website; you completely have to appeal to smartphone users.

2. Help us find it simple

You need to have a domain name that defines your company or is the name of your company. You may also have several website-pointing domains.

3. Place your contact information above the fold

Your contact details should be noticeable, preferably at the top of the home page, so that if people want to contact the company, customers don’t have to search for a phone number or address. If you are using social media to interact with customers, make sure to place links where they are easily identified in the header or footer.

4. Make it simple to manage

Limit your top-level navigation menu to five properly marked tabs organized under them, with related pages. Also, no matter where your readers visit, you should have a straightforward way to get back to the home page. A search will very often take your reader to a page other than the home page.

5. Keep your articles uncluttered

Readers need to be able to place details in context. It overloads the mind if a site has too much information, making it unable to maintain the new information. Be sure to include a text and graphics balance that provides a clear page.

6. Make sure they’re accurate

Inaccurate information, whether it’s an incorrect number, expired product information, or basic grammatical errors, can turn customers off. Not only should you update each page before it goes live, but you should check each site regularly, particularly after making updates.

7. Trying to respect the need to speed up

By keeping the program updated, optimizing videos and photos for faster downloads, and using a website host that can manage the traffic demands, makes sure your website runs smoothly.

8. Have a call to action

The viewer should be allowed to do something on each page of your website: call, sign up for a service, purchase a product, and download a white paper. To do this, make sure you have a simple proposal: a button, a connection, or clear verbiage. If possible, keep it above the top, so that readers do not have to scroll until the call to action is identified.

9. Keep simplicity in your design

Limit the use of fonts, colors, and video clips that can divert and draw the eyes away from the focus of the website. The details can also be downloaded and read in short paragraphs and bullet points.

10. Get personal

Often as brick-and-mortar companies invest extensively in their storefronts to reflect their brand photos, in line with the perception of the brand, e-commerce retailers need to create a similar high-quality online experience.

Bottom Line

There you have it! These were effective ways to create the best website homepage design for your business. If organizations want to stay competitive in the digital landscape, they need to engage the customer and operate as planned with their web and mobile websites. Web designing course in Chandigarh would be highly beneficial for those who want to build a smooth and pleasant online user experience.

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Choosing the Best SEO Training Institute

A 7-Point Checklist for Choosing the Best SEO Training Institute

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If you have a strong desire to learn SEO and uncertain about which institute to choose, you will be helped by this blog. Many people do not know how to select the best SEO training institute and evaluate the syllabus & quality training.
Every business needs digital marketing services due to an increased dependency on the Internet. As a result, there are huge job opportunities for SEO professionals worldwide.

Due to the increasing demand for SEO professionals, many unscrupulous individuals are entering into the business of SEO training. So, how can you join the best training institute, especially when every institute claims to be the best?

Here is the seven-point checklist to help you choose the best among the rest.
So, let’s get started.

Search for Organic Ranking

They need to rank on the Google search engine as one of the key factors to be seen. How will they educate their students in SEO if they do not achieve top ranking on Google? Similarly, some bid for ranking but do not hit the first page. Therefore, Organic existence is necessary.

Review for Background

By browsing through their website, review the details. Check out existing feedback if the institute is recently started. If no reviews are visible, then it is better to avoid that institution.

Focus on Ensuring Instances in Real-Time

You did not gain confidence unless you’re working on real-time projects. Therefore, check whether they offer real-time SEO training or not. Whether you are looking for SEO training in Chandigarh or anywhere else, you should join a reputed institute providing practical training. If with training, it has all Industrial optimization facilities, then it is an additional benefit. 

Assistance for Job Placement

Check the batch success rates of their previous students, and how they are placed. More than employment, it’s important to get a quality education. Please try to avoid those who put more focus on 100% job placements. These are the culprits who want to attract business-motivated students and make money. The true training institutes never strongly emphasize job placements. Instead, they are concentrating on quality education.

Check Trainers’ Experience

Before enrolling, check the profile of the SEO trainer. Check the Google success rates for the trainer, the number of websites he/she has enhanced? Check the portfolio they have and their years of work experience. Ask who the influencers in the field, they follow are.

Ask For Practical Sessions

Never forget to ask for live project training. Without practical training, the training is only an illusion. You will anywhere, and you’re going to get half the information pot only. Before getting on to the job, be sure to ask for practical training.

Verify the Checklist

If any institute teaches only the off-page optimization strategies below, such as

  • Social Bookmarking
  • Directory submissions
  • Blog submission
  • Article submissions
  • Web 2.0 submissions
  • Infographic Submission

And almost nothing else, then it means the institute has no updated syllabus for their students. Through teaching old syllabuses, they make fool of the students. All these methods do not work any longer.

Be very careful: There is no specific syllabus for learning SEO published by Google. As they tried to push people to pay Adwords but Google never disclosed SEO strategies & its algorithms. No one sees how Google’s organic algorithm functions, excluding the manufacturing influencers. As there is no standard level, some institutes are taking advantage of this situation and teaching outdated topics.

To Conclude

There are several SEO teaching institutes with an outdated syllabus and a high fee structure. Students who wanted to learn were totally confused and cheated by these institutions.

I hope this blog will assist you to select the right Institute for Search Engine Optimization. If you need any more information, please free to visit Cbitss technologies in Chandigarh.

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