PavatiMalhotra

At my work at a digital media agency, I produce visuals for websites, social media, brand kits, and ads that run online. I joined this position after completing a course in visual design a year ago. What made me choose this area is the fact that design is able to guide feelings and attention only by using colours, lettering, and layout. In my work every day, I count on Adobe Photoshop, Illustrator, and Figma. Frequently, I have to design things like banner ads, carousels for Instagram, and elements for UI in websites made for clients. Over the past few days, I have used After Effects to make my designs more interactive in motion. I first worked on creating a brand identity for a startup that was active in the health-tech field. The process consisted of designing a logo, picking the right colour scheme, and making rules for branding that could be used everywhere. By working on that, I realised how important being consistent and visually storytelling are. I have picked up most of what I know from fulfilling real client requests, including short deadlines and changing design styles. Depending on whether the brand is classic or youthful, I’ve learned how to design visuals that appeal to the chosen audience. I usually work together with content writers and developers. If creating a blog design, I always make sure with the developer that everything makes sense from a technical point of view. Learning CSS is also helpful, since it explains what my designs look like when made real on the web. Feedback helps me a lot as I improve. I store previous saves and check them to notice how my work is coming on. I'm excited to dive into and write about various creative topics. CBitss provides a platform is great for voicing my thoughts and sharing insights! Shortly, I’d like to specialise in UI/UX design or branding and contribute to more meaningful digital experiences. For now, I’m focused on becoming more efficient, building a strong portfolio, and learning as much as I can from every brief I’m given. Every design I create teaches me something new—not just about software, but about problem-solving and communication. #GraphicDesigner #WomenInDesign #AdobeCreativeCloud #VisualDesign #BrandIdentityDesign #DesignPortfolio #EarlyCareerCreative #FigmaDesign #UIConcepts #DigitalArtistry #CreativeProcess #MotionGraphicsBeginner #DesignForWeb #GraphicDesignIndia #DesignLearning