Hiya Bhat

I am a Digital Marketing Professional where creativity, data, and strategy intersect and empower brands to grow, connect, and convert online. In the world where attention is money, I assist companies to get it, nurture it and convert it into a reality. I got introduced to the digital marketing field through my curiosity about the problem of algorithms, advertising, and content and their roles in shaping behaviour online. That interest eventually blossomed into a career in a number of fields, namely SEO, social media marketing, content strategy, paid search, email marketing and web analysis. I have worked on and completed end-to-end digital campaigns in different fields- education, e-commerce, real estate, and health. Whether it is establishing the audience personas, creating specific ad copies, optimising landing pages, or analysing their performance, I approach digital strategy fully. My practice does not restrict to visibility, but ROI-led solutions that support business goals. I have a special ability to unite data and creativity. To make sure that the campaigns are research-based, visually appealing, and strategically enhanced, I utilise such tools as Google Analytics, Google Ads, Meta Ads Manager, SEMrush, Ahrefs, Mailchimp, and Canva. I allow the metrics to drive the message, whether it is driving organic traffic, conversion rate optimisation, or creating brand awareness. One area that I am particularly keen on is SEO. Whether it is keyword research to technical site audits, or link building, I believe a solid foundation in SEO is the foundation to a long-term digital presence. However, I also really enjoy the targetability and responsiveness of PPC campaigns- testing ad copy variations, A/B testing, and tracking every single click to refine results, in addition to organic. Content strategy is another aspect of my job. I help brands to narrate their stories through blog posts, social media posts, email newsletters, and video scripts. Powerful content is more than text--but it is a trust-building, analysis-and-education, and engagement tool. I tend to use collaboration a lot. I coordinate with designers, developers and sales departments to ensure we have a coordinated and consistent marketing effort on all touchpoints. I thrive in fast-paced, cross-functional teams, whether starting up a new product or managing seasonal campaigns and remarketing efforts. I also spend time bringing myself up to speed with changes in algorithms, changes in platforms, and new tools. The internet world is dynamic, and constant evolution is a part of my job description to deal with that challenge head-on. To maintain the best shape and be in tune, I attend webinars, progressive training, and monitor the leading commentators in the industry. I aspire to continue evolving as a strategic marketing leader, mentoring the new generation of talent, and working on campaigns that not only perform but also inspire in the future. Digital marketing is not my job, it is a power to me of telling stories, solving problems and making brands and people come together in a way that matters. #DigitalMarketingProfessional #SEOExpert #SocialMediaStrategy #PPCSpecialist #GoogleAdsCertified #MarketingThatConverts #ContentIsKing #EmailMarketing #AnalyticsDriven #OnlineGrowth #MarketingWithPurpose #DigitalBranding #PerformanceMarketing #MarketingTools #MarketingLife